London Perfume Exhibition

The exhibition unites leading houses, niche brands and artisans to present new launches, signature blends and home fragrances to buyers, distributors and passionate visitors from the Gulf, Europe and beyond.

Designed as both a business platform and an immersive experience, it offers curated networking, sampling and meetings that help brands build connections and open new markets for luxury scent.

London Perfume Exhibition takes place at ExCeL London, 10–13 Dec 2026. If you are exhibiting, we design, build and install custom exhibition stands here. Over a show of this length, the stands that perform are the ones where the layout was decided before the visuals.

ExCeL's halls are open-plan and long, so a stand competes for attention across real distance. Height limits vary by hall, typically between four and six metres, and rigging, electrics and flooring must go through the venue's approved contractors. Loading runs via the east and west entrances on timed slots.

A full build covers design, manufacture, transport, installation, on-site management and dismantle, along with the RAMS, structural sign-off and contractor coordination the venue requires. You do not need to wait for a callback to find out what it costs — enter your stand dimensions in our online builder for an instant estimate.